Roots Holiday Gift Guide, Design and Illustration

While working in-house as a Print & Packaging designer for Roots Canada, I designed the 2014 Annual Holiday Gift Guide. This project involved creating a customer-friendly guide for browsing through the Roots’ winter and holiday season items. This booklet was distributed in Roots store across North America, and was included as an insertion in The Globe and Mail and Metro.

Art Direction: Lauren Bruce
Creative Director: Stephanie Holden
Photography: Ilich Mejia

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